Full-Service Marketing Agency offers free Digital Workshops to local Manchester Businesses

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  • Award-winning agency to offer free training to local businesses
  • Event to be held at Manchester Hall on June 27th, 2018 between 10am and 1pm
  • Training will allow businesses to understand which marketing channels will help their business grow

Manchester-based full-service marketing agency, Cue Marketing, wants to give back to the community and share their expertise by offering a free digital marketing workshop to local businesses, in order to teach them how to market their businesses effectively online.

The workshop will cover a variety of digital marketing topics, including SEO and social media marketing.

“With the ongoing growth of social media marketing and other digital channels, it’s never been more important than now for local businesses to be active online – and we’re really excited to be giving back to the business community through sharing our knowledge and experience”, comments Cue Marketing’s Operations and Marketing Director, Nick Boyle.

The event comes after news that many small businesses do not have the expertise to devise and implement a digital marketing strategy and often do not have the capital to employ an expert. A study by the United States Chamber of Commerce found that 57% of small businesses reported that they found using digital marketing tools challenging, while 61% reported difficulty in hiring workers with the right skills to manage their digital marketing.

Nick states: “We understand the challenges faced by smaller businesses when it comes to marketing – but we also understand and can demonstrate the hugely positive impact that digital marketing can have on their bottom line. We’re incredibly proud of the work we do for our clients and look forward to sharing this passion with local businesses on June 27th.”

Cue Marketing has produced great results for businesses in Manchester including Masons and Manchester Hall; increasing clicks from social media by 441%, resulting in recorded bookings growing by 850%.

The event will take place at Manchester Hall on the 27th June 2018 from 10am until 1pm. As there are only a limited number of places available, those interested in attending are urged to register their attendance as soon as possible at https://cuemarketing.co.uk/training-events/seo-and-social-media-training/. Attendees will then receive confirmation of their attendance via email.

For more information contact alexandra@cuemarketing.co.uk or 0161 359 3236

 

 


About CUE Marketing

CUE Marketing is a full-service digital marketing agency, based in Manchester. Since being established in 2015, the agency has grown from a team of three to a team of 11 in under three years.

Each member of the team is an experienced professional in their field, allowing CUE Marketing to provide a wide range of digital services including SEO, social media, digital PR, and website design and development.

For more information, please contact Alexandra Halpin on alexandra@cuemarketing.co.uk or 0161 359 3236.

www.cuemarketing.co.uk

https://twitter.com/cue_marketing

Guest blog: David, Goliath and Me- by Farida Gibbs, CEO of Gibbs Hybrid

battle-black-board-game-411207Photo by Sebastian Voortman from Pexels

In his book David and Goliath: Underdogs, Misfits and the Art of Battling Giants, Malcolm Gladwell sets out to readdress the myth of David’s invincibility.  It was not just David’s aim, says Gladwell, but the lumbering giant’s weakness that settled the issue.  Goliath was slow, clumsy and probably half-blind.  And he was a large target for a foot soldier like David, with his trusty slingshot.  So it is with small and medium-sized businesses like mine.  We must use all our skills to outwit our larger, more powerful competitors.  But, although there are many exceptions, they can be slow to respond, tone-deaf in their approach to problem-solving and top-heavy, like poor old Goliath.

In the marketplace, I find that we attract like-minded clients, of all sizes.  Corporations are looking for new ways to compete and operate in an environment that is, to put it mildly, dynamic. Many of the larger ones struggle with legacies – legacy software, legacy structures and legacy business methods. All of the strategies that served them well for years or even decades are now under scrutiny.  Slowly in some cases, radically in others, sacred cows are being jettisoned.

This creates an opportunity for SMEs.  The best of them combine cutting-edge technologies with the type of customer-obsessed business practices that most larger competitors simply can’t match.  We treat each client as if it was our only one, and we mould our practices and pace to that client – some move quickly, others are more deliberate, some will take zero financial risk, others are willing to shoulder more risk in return for a lower price.

Working with SMEs has another benefit – the CEO is not some faceless person in a far off ‘corporate office’ – it’s me!  I – and all the other CEOs of small and growing businesses – care deeply and profoundly about the people who work for me and the companies who have chosen to trust me with their business.  This kind of authenticity and connection can’t be faked.  We don’t operate like a conveyor belt, shuffling through people and clients like so many packages; we treat each client, each staff member, as an individual.  The client has access to the top decision maker always, not some corporate VP: I respond, I empower decisions, I facilitate.  Because in the end, while we don’t want to be the biggest company to serve our industry, we want to be respected and valued for what we do.  What corporate vice-president could say that?

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Farida Gibbs is CEO of Gibbs Hybrid, the single source supplier of technology, outsourcing and talent management.  Based in Wallington Surrey, Gibbs Hybrid was founded in 2005 and now has additional offices in Manchester, Dublin, Gdansk, Luxembourg and New Jersey.

https://www.gibbshybrid.com/

 

CUE Marketing launches fresh new website and announces new hires amid new business success

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Manchester-based digital marketing agency, CUE Marketing, is proud to announce the launch of their brand new website, which was designed and developed by their in-house development team.

Following months of tweaking in the pipeline, the overhauled site is now live and delivers a seamlessly responsive transition between desktop and mobile, a revamped content hub, and fully informative service pages.

The fresh look isn’t just easy on the eyes; it also features exciting and creative new details that take the design to the next level, including:

  • Subtle CSS animations on the homepage banner and client logos
  • Large full-screen photography
  • Parallax images
  • The magazine-style blog that is housed separately from the website as a genuine resource for digital marketing information
  • Custom-styled and built Google Map

A shiny new website isn’t the only success CUE Marketing is celebrating this year. 2018 has also seen luxury hospitality brand Flat Cap Hotels join its client roster, adding to the growing list from a wide range of industries, including Ikon Furniture, Manchester Hall, Masons Bar and Restaurant, and Baron’s Quay in Northwich.

 

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The year so far has also seen several new key hires made as CUE Marketing grows and expands its service offering. This includes Nick Boyle appointed as Operations and Marketing Director who joins with more than 10 years’ experience in the industry, Rafi Bitchakdjian as the new Head of Social Media, and Alexandra Halpin who joins to expand the agency’s Digital PR department.

Melissa Drummond, Managing Director of CUE Marketing, said: “We’re incredibly excited about the launch of our new site. It really has been a labour of love and it’s fantastic to see what happens when our departments work together on a project. We love the look and feel of the new site, including everything from the quirky design features to the digital content hub. It’s another piece of our marketing strategy jigsaw slotting into place ready for the future.

Ms Drummond added: “We’re looking forward to the rest of 2018 and what the year has to offer. We have big plans to grow CUE Marketing by investing more in existing and new talent, launching new services and continuing to expand our client base.”

 

About CUE Marketing

 

CUE Marketing is a full-service digital marketing agency, based in Manchester. Since being established in 2015, the agency has grown from a team of three to a team of 11 in under three years.

Each member of the team is an experienced professional in their field, allowing CUE Marketing to provide a wide range of digital services including SEO, social media, digital PR, and website design and development.

For more information, please contact Alexandra Halpin on alexandra@cuemarketing.co.uk or 0161 359 3236.

www.cuemarketing.co.uk

https://twitter.com/cue_marketing

https://www.instagram.com/cuemarketing